Jebsen and Jessen Innovation Hall
Transforming floor 29 of Sorachai Building, Sukhumvit 63 into a new kind of working space for Jebsen & Jessen Ingredients Thailand - a 320-square-metre Innovation Hall where B2B clients can formulate, test, and develop products alongside the in-house R&D team. The brief covered two product lines at once: specialty ingredients for toothpaste manufacturing, and sweet food formulation solutions. Both required proper laboratory specification. Both needed to feel like somewhere a client would want to spend a full, productive day.
The spatial sequence demonstrates how reception begins with the company story before technical work starts. Furthermore, seminar and workshop areas shift quickly between presentation and testing.
Fundamentally, the project operates as a 320 square meter Innovation Hall where Jebsen & Jessen Ingredients clients can meet, test, formulate, and work with R&D teams in one continuous setting. Key spatial moves include: reception begins with the company story before technical work starts.
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